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Jack Rodgers Design lets the work speak for itself

In Food and Beverage, Jack Rodgers Design, Luxury, Print & Packaging, Wine| Liquor by Dezomo

It’s always interesting comparing the different marketing styles across the industry. Jack Rodgers Design’s website presents as a portfolio, letting the work speak for itself. A little about the the man. Jack Rodgers brings 30 years international design experience to the table.  As an international award winning designer, it’s probably no …

DezomoJack Rodgers Design lets the work speak for itself
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Idea Works develops interactive kiosk for sports brand SKINS

In Digital|Social, Idea Works, Retail, Sports by Dezomo

IdeaWorks and technology partners VML developed an innovative interactive digital kiosk for sports brand SKINS. The ‘Fit Station’ automatically calculates a customer’s height and weight, then prompts them to select their chosen sport/activity on a touch screen before recommending the perfect product. The result: SKINS reported a 35% increase in …

DezomoIdea Works develops interactive kiosk for sports brand SKINS
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Alt Agency launches Practice Digital for health & pharmaceuticals

In ALT Agency, Brand Strategy, Digital|Social, Health|Pharmaceutical by Dezomo

Independent digital agency, Alt Agency, launched Practice Digital in April this year to provide specialist and expert digital solutions for the health, pharmaceutical and medical industries. Practice Digital, referred to as Practice, is headed up by managing director Peter Bernard, who has 15 years experience in the pharmaceutical and medical devices sectors. …

DezomoAlt Agency launches Practice Digital for health & pharmaceuticals
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Citizen & Co.’s campaign for Tasty Grains gets real

In A-E, Brand Strategy, Citizen & Co, Food and Beverage, Print & Packaging by Dezomo

To launch their new Baked Bars, muesli brand Tasty Grains commissioned the creation of an impactful hero ad for use across various applications. The brand is prominent in the FMCG health sector making it important to convey the simple, all natural ingredients with wide audience appeal. The campaign focused on …

DezomoCitizen & Co.’s campaign for Tasty Grains gets real
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Alphabet Studio stands out in the arts

In Alphabet Studio, Brand Identity, Brand Strategy, Media|The Arts by Dezomo

The arts sector is specific in its articulation of brand. Understanding and visually communicating the passion and meaning of an arts programme is a delicate skill. If done poorly it can sabotage the artist’s intent. Alphabet Studio should know, working in Sydney’s performing arts scene with both corporates and independent performing …

DezomoAlphabet Studio stands out in the arts
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Toast Creative fights modern slavery with the Salvos

In Brand Identity, Corporate Identity, Digital|Social, NFP|Charities, Toast Creative by Dezomo

The Salvation Army in affiliation with Sydney branding agency, Toast Creative, has launched the first of a series of Australian campaigns for The Salvation Army’s new Freedom Partnership Initiative. The campaign called ‘The Freedom Pledge’ aims to raise awareness, engage and mobilise the nation to be part of ending modern …

DezomoToast Creative fights modern slavery with the Salvos
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Future Brand launches new positioning for Tahiti Tourisme

In Brand Identity, Brand Strategy, F-K, Future Brand, Hospitality|Leisure, Place branding by Dezomo

June 2014: Tahiti Tourisme launched its new global brand positioning and identity for the Islands of Tahiti in Australia and simultaneously in 14 key markets across the world including USA, France, Italy and Japan in June 2014.It follows a comprehensive and strategic project led by Tahiti Tourisme, which recognised the …

DezomoFuture Brand launches new positioning for Tahiti Tourisme
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Hoyne Design and Coles launch Maxx Cider

In Brand Identity, Consumer Products, Food and Beverage, Hoyne, Print & Packaging, Retail, Wine| Liquor by Dezomo

Having successfully launched a premium, crafted beer, Coles commissioned Hoyne Design to design a cider brand for the same category. The Maxx brand stands out in this highly competitive sector with a clean, crisp design that draws on traditional European cues. A flourished typography style, strong colours and clear ‘crushed and crafted’ messaging …

DezomoHoyne Design and Coles launch Maxx Cider
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Brand Chemistry strategises with Squiz

In Brand Chemistry, Brand Identity, Brand Strategy, Corporate Identity, Digital|Social by Dezomo

Brand Chemistry continues working with web solutions and user engagement company, Squiz, following its brand relaunch earlier this year.  The strategic project reworked Squiz’ brand positioning, within the context of a market review. The audit also assessed business structure and service delivery to provide the best possible value for its market. …

DezomoBrand Chemistry strategises with Squiz